How to set up GA4 on Shopify?

How to set up GA4 on Shopify?

With Analyzify, setting up GA4 on Shopify is easy and doesn't require any prior knowledge, data layers, or Google Tag Manager skills.


For more detailed instructions and further assistance, you can visit our complete Shopify GA4 Guidebook.

Here's a summary of the setup process:

  1. Install Analyzify: Start by installing the Analyzify app from our website or the Shopify app store.
  2. Add Contacts: Enter relevant contacts within the app for seamless communication.
  3. Connect to GA4: Use the "Easy Setup" option to connect Analyzify to your GA4 account without needing the measurement ID.
  4. Share Access and Validate (Optional): Optionally, share access with our team for assistance and choose to validate your setup.
  5. Select Product ID Format: Choose the format for your product IDs (SKU, product ID, variant ID) for consistent tracking.
  6. GDPR Settings: For EU stores or customers, select your GDPR compliance level.
  7. Choose Integration Method: Opt between Lightweight (simple, no GTM needed) and Advanced (flexible, uses GTM) setup methods.

Analyzify's setup includes validation options to ensure accurate tracking and provides professional support for any setup or tracking issues. This guide ensures a complete integration to enhance your Shopify store's data analytics capabilities.

 Watch our Shopify GA4 video series

In this video, we'll cover:
  1. Setting up Google Analytics 4 on Shopify w/Analyzify
  2. Our integration options
  3. Native Shopify & GA4 integration vs. Analyzify
  4. Troubleshooting and debugging your setup